2021–2023
All work created for and owned by Vanguard Group
In 2017–2019, I worked on the small creative team responsible for rebranding the Craftsman Tools brand for Stanley Black and Decker.
I contributed to the development of a brand new visual design language and brand book needed to swiftly relaunch Craftsman to market.
I created new package design systems for a wide variety of products, iconography standards, in-store merchandising and POP displays, online storefronts, and more.
All work created for and owned by TBC Inc., an advertising agency located in Baltimore, MD.
Wayfinding and point-of-purchase signage inside Whole Foods Market stores. Designed, printed and installed custom pieces to fit individual store needs, operating large format plotter printer in-house. Responsible for maintaining visual quality and consistency throughout stores, while adhering to global and regional brand standards.
Tooo Soon is my passion project.
Jesmonite is a non-toxic, eco-friendly and extremely durable composite material that I’ve fallen in love with. I’ve recently started vending my creations at markets and stocking at local shops and boutiques.
Freelance commissions,
work I’ve created for friends,
personal projects.